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Social Media

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5 Quick Tips to Elevate Your SEO with Social Media

Social media platforms today aren’t just a medium to connect with friends or share beautiful photos and videos; they are…
How to Rank on YouTube

This article was first published on October 13th, 2020, and was last updated in June 2022.Did you know YouTube is…
Do Hashtags Affect SEO?

This article was first published July 1st, 2019. It was most recently updated November 2021. People often ask “do hashtags…
How to Leverage Social Media to Improve Your SEO

Learn how integrating social media with your SEO strategy can amplify your brand’s visibility, improve your search performance, and attract…
Can Pinterest Affect Your SEO Value?

This article was originally posted on March 13th, 2017, and was last updated September 2021. Can Pinterest provide value to…
How Does Social Media Help Your SEO? An In-Depth Guide

Social media is a powerful tool for your business and marketing strategy. Although social media isn’t a direct ranking factor,…
Search Sessions – Video: A Better Way to Market, a Better Way to Work

Video is a massive tool in digital marketing today and a powerful way to reach new audiences and reconnect with…
What Is Brand Monitoring and Why It’s Important

Public perception of your brand plays a critical role in your business’s health and persistence. With the advent of new…
5 Steps to Making Live Videos That Further Your Branding

As social platforms increasingly reach into more areas of our lives, content creators embrace new interactive ways to promote their…
PR Boosting Your SEO Strategy

There are several different factors that affect your business’s overall success. As we continue to rapidly move forward into the…
Search Sessions | Social Media Strategy: The Top 5 Ways to Promote Your Brand on Social Media During COVID-19

Boostability is covering the COVID-19 outbreak through a series of posts designed to help you and your business succeed during…
Reach New Customers With Messaging App Marketing

Since its creation in 1996, instant messaging has revolutionized communication. Nowadays, global conversation is an accepted and often expected part…
SEO & Social Media: YouTube

Trying to make an impact on YouTube is no small feat. YouTube SEO can be a challenge, since the web’s…
SEO & Social Media: Amazon

When we think of SEO, it’s often in a narrow way. Of course, you want your website to have high…
SEO & Social Media: Why Google Isn’t the Endgame

When it comes to search engine optimization, Google is the King of Visibility. For many companies, SEO campaigns are not…
Don’t Fall Victim to These 7 Deadly Digital Marketing Sins

Digital marketing is a term that encompasses all strategies of communicating with your customers using technologies such as the internet,…
How to Use LinkedIn to Find Marketing Partnerships & Contractors

Finding LinkedIn marketing partnerships isn’t as difficult as it sounds. LinkedIn differs from all other social media platforms in a…
A Guide to Late-Game Holiday Remarketing

This holiday season, online shoppers are expected to spend almost $120 billion. Even though Black Friday has come and gone,…
End Of Year Review: How Our 2018 Marketing Predictions Measure Up

It’s that time of the year when we all look back and take stock of what we did with our…
How To Repurpose Content for Legendary ROI

One goal that all marketers should aspire to is improving return on investment. Strong writing, creative presentations, and beautiful videos…
9 Ways to Capitalize on Small Business Saturday

Small Business Saturday remains a relatively new concept in the retail world. But it shouldn’t be. You’ve likely heard the…
4 Practical ways to use storytelling in your marketing

Why should your audience buy from your business? Your potential customers are bombarded with ads left, right, and center. You…
Don’t Troll the Wrong Customers: 5 Ways to Unmask Your Content to the Right Audience

Grabbing the attention of users who will never convert is a nasty trick — whereas attracting the right audience gives…
Snapback: How Snapchat Re-writes The Rules For Marketing

It wasn’t long after Snapchat’s debut in 2011 before a few innovative brands leaped on board and found ways to…
Cutting Through the Noise: Why Twitter’s No-Duplicate Policy is A Blessing in Disguise

Are you struggling to reach your audience on social media and wondering what you can do? You’re not alone. Social…
Should You Write for LinkedIn or Your Own Blog?

In 2014, LinkedIn opened its publishing platform to all members, after initially only allowing a select handful of influencers to…
August 2018 SEO and Social Update

It’s that time again for another SEO and social update around our performance, the search and social industry, and key…
The State of Marketing: Halfway Through 2018

With the majority of 2018 behind us, it is important to look at where we thought we would and what…
July 2018 SEO and Social Update

I hope everyone is having a killer summer so far! We have been doing great when it comes to rankings.…
June 2018 SEO and Social Update

May was a pretty good month for Boostability and ranking increases. We had an overall positive month with a steady…
How to Create a Company LinkedIn Page & LinkedIn Image Sizes

Creating a company LinkedIn page helps potential employees, partners and clients find out more about who you are and what…
May SEO and Social Update

Here is our latest SEO and social update: General Trend Looking over our rankings at a high level we had…
How The Right Keyword Strategy Can Get You To The First Page Of Google

Keywords are an intrinsic part of SEO. They’re the words your potential customers and clients type into Google when they…
8 Things AI is Already Doing That You Probably Didn’t Know About

Some companies are embracing AI and there are many things AI is already doing, while others practically run and scream…
6 Easy-To-Use Design Resource Tools All Marketers Should Use

Let’s face it: the best marketing campaigns must be visually stimulating because of the digital age we live in. That’s…
April 2018 SEO and Social Update

General Trend March has been the best month for Boostability in terms of rank gains this year. This is mostly…
How Do I Generate Leads for SEO, Social, and Website Builds?

As a digital marketing agency, it is extra challenging for you to generate leads, as your competition is businesses with…
Content Marketing As Part Of Your SEO Strategy

Content Marketing is focused on reaching the public through creative, valuable content that’s relevant to what you do. Instead of…
How to Get Started on Pinterest for Business

With more than 150 million monthly active users, Pinterest is an important social media platform. If much of your target…
March 2018 SEO and Social Update

Here is our monthly SEO and social update! General Trend We had a great month for rankings, with an overall…
Facebook Changes the Ability to Customize Images

Facebook has been putting several new strategies into action to prevent misinformation from spreading over the platform. One of the…
Google My Business Adding Like Crazy to Small Business Tools

Google My Business is making life even easier for small businesses, helping them to improve their presence online. Recently, Google…
February SEO and Social Update

January was a great month for Boostability. It was also very eventful for the SEO industry. This month I wanted…
How To Create A Lookalike Audience On Facebook

Last Update: September 13, 2019 There is nothing we marketers love more than easy optimization. Thankfully, Facebook has been hard…
How To Install Facebook Tracking Pixels

Are you ready to install a conversion pixel or tracking code on your website in order to allow Facebook to…
What Kind Of Marketing Material Does Boostability Have For Me?

At Boostability, we love to help businesses of all sizes succeed–particularly small- and medium-sized businesses with limited resources. In fact,…
Google My Business Video Uploads Now Available to Business Owners

Previously, only customers could add videos to a local business listing. At the beginning of the year, some businesses started…
December 2017 SEO and Social Update

Here is the SEO and social update for last month: General Rank Trend Over November we had a wild ride…
November 2017 SEO and Social Update

I hope everyone had a fantastic October! We had a great month when it came to rankings with fairly minimal…
Facebook Live – Who Should Use It And What For?

Facebook introduced the Live feature back in 2015. Along with Snapchat and Instagram stories, Facebook Live allows brands to communicate…
How to Run a Great Holiday Social Media Campaign this Season

In the next couple of months you are going to be launching your holiday campaign via social media. You are…
8 Steps to Create a Successful Holiday Promotion in 2017

The holiday season is an exciting time for any business, as customers are actively seeking out products and services to…
October 2017 SEO Update

There’s a lot of good news for the month of September! For starters, it was yet another overall positive month…
5 of the Scariest Marketing Mistakes Made in 2017

You are sitting at your computer when suddenly the air seems to get colder, the lighting a little darker and…
Trolls’ Tricks Are No Treat on Social Media

Unfortunately, trolls no longer just come out at Halloween — they are a year-round annoyance. If you have a presence…